Focus area
Empower customers to make sustainable choices
We are helping customers understand what sustainable transport options are available, and encouraging them to make more sustainable transport choices.
Our goals
Use customer journeys to inform, engage and inspire more sustainable practices and demonstrate Transport’s progress
Why it's important
With close to 8.2 million people living in NSW helping our customers to make informed decisions around sustainable transport options can have a material impact.
By encouraging more people to reduce their private car use by choosing public transport, walking or cycling, we will improve road safety, as well as environmental, social and economic sustainability outcomes.
Use customer journeys to inform, engage and inspire more sustainable practices and demonstrate Transport’s progress
By using customer feedback and insights, we are able to provide better service options for our customers to make more sustainable choices.
The Travel Demand Management (TDM) approach helps us improve the transport network for better planning and operations. The approach focuses on what influences demand rather than just supply or capacity.
We have also increased investment in active transport in response to our customers’ changing needs. In NSW, over 1.1 billion trips are made by foot or bicycle a year, including around 600 million trips that are part of a broader public transport journey. We use the Movement and Place Framework to optimise how space is used and the Road User Space Allocation Policy and procedure to design safer and better connected streets for all road users.
Continuing our commitment to a greener, cooler and more liveable city, we have planted 50,000 trees in the last financial year adding to the over 177,000 trees planted since 2018 in Greater Sydney. We have continued our focus to increase the number of homes in urban areas within a 10-minute walk of quality green, open and public space by 20 per cent by 2023.
Case studies and highlights
To find out more about our performance, visit:
